New Tech Site ‘Re/code’ Partners With NBC and Former Yahoo CEO
The midnight launch on Thursday of Re/code, Walt Mossberg and Kara Swisher’s tech media startup, coincided with the announcement of two investors in the site: NBCUniversal News Group and former Yahoo CEO Terry Semel’s Windsor Media. Swisher and Mossberg previously helmed All Things D, the tech news and conference brand owned by The Wall Street Journal.
The agreement will provide funding for the new venture but leave Swisher (pictured above) and Mossberg with a controlling interest in the company. In turn, NBC will receive tech media coverage for its televised and print outlets.
“Revere and the News Group will be each others’ close media partners, for example, featuring our top-notch journalism on each of our platforms, including websites and TV networks such as NBC, CNBC and MSNBC,” Swisher and Mossberg wrote in a blog post.
In addition to the media partnership, CNBC will become a partner for Re/code‘s conference business, which will host its first event from May 27 to 29 near Los Angeles. The conference will feature Google cofounder Sergey Brin, Uber cofounder and CEO Travis Kalanick and Comcast CEO Brian Roberts, among others. All Things D was originally launched as a series of conferences on business and technology, with its signature D conference on that same weekend in May.
The Journal relaunched its tech coverage as WSJD in the wake of Mossberg and Swisher’s departure. All of the All Things D staff are now employed at Re/code, as Swisher and Mossberg wrote in their blog post:
Most of all, we are deeply grateful that we will continue to be able to present the brilliant news coverage and product reviews of our team who worked with us at All Things Digital for many years: John Paczkowski, Peter Kafka, Ina Fried, Katherine Boehret, Liz Gannes, Lauren Goode, Arik Hesseldahl, Mike Isaac, Bonnie Cha, Jason Del Rey and Eric Johnson. And, backing them up will be our same awesome conference production team and business team, editors and developers. That includes longtime All Things Digital operating exec and new Revere COO Lia Lorenzano-Kennett and tech leader Adam Tow.
Image: Neilson Barnard/Getty
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